Alice is an award-winning marketer with over 8 years of experience at Google, from mobile growth and acquisition to brand strategy. Alice has run global campaigns and launched products in new countries and categories. Most recently, Alice was the global brand marketing lead for Google Play Apps and Games (a $15bn+ business) leading exec-level initiatives in strategy, narrative, and design.
Alice believes that the key to creativity is an ability to attack problems as a beginner, letting go of preconceptions and fear of failure. In this vein, she took a temporary leave at Google in 2017 to train as a graphic designer in London. Her student design work was recognized and awarded in The One Club for Creativity’s—The Young Ones Awards.
Alice has lived and worked in in SF, LA, NY, Tokyo, and London. Passionate about the health and wellness space, she also has a 200-hour Yoga Teacher Certification in Ashtanga, Vinyasa, Yin, and Restorative styles.